Corona Cero is the official sponsor of the World Surf League, and to celebrate this partnership, we created a campaign with OOHs and short films where the tip of the surfboard simulates the ritual of the lime on the product’s mouth.
ACD: Renato Simon
AD: Sérgio Fonseca Magrão
ECD: Fabrício Pretto / Rogério Chaves
CCO: Pancho Cassis
Agency: DAVID SP + DAVID BOGOTÁ
